Hellmann’s Real Food Movement | Eat local Canadian Ad Campaign

In Canada, Hellmann's is drawing attention to the fact Canadians import far too much fruit and vegetables. With this promotional ad campaign created by Ogilvy, Toronto, the staggering statistics speak for themselves. Hellmann’s: Eat local encourages us to visit their site at EatRealEatLocal.ca.

To date over 155,000 people have taken action by joining the Hellmann's "Real Food Movement".
Advertising Agency: Ogilvy, Toronto, Canada
Chief Creative Officer: Nancy Vonk
Associate Creative Director/AD: Ivan Pols
Copywriter: Siobhan Dempsey
Agency Producer: Brenda Surminski
Director Live Action: Steve Gordon
Director Animation & VFX: Crush
Production Companies: Sons and Daughters, Toronto & Crush, Toronto
Executive Producers: Dan Ford, Sons and Daughters, Jo-ann Cook, Crush
Producers: Kate Dale, Sons and Daughters, Stephanie Pennington, Crush
Creative Directors (Crush): Gary Thomas, Stefan Woronko
Art Director (Crush): Yoho Hang Yue
Animation/CG Supervisor (Crush): Aylwin Fernando
Editor: Kim Knight, Crush Cuts
Music: Pirate, Toronto
Interactive: Dashboard, Toronto